The Associated Press January 4, 2007, 2:20PM EST text size: TT Analyst rates Apple product rumors
NEW YORK
It is almost certain Apple Computer Inc.'s much-hyped iPhone is entering a production phase of 12 million units in the next few months, and even more certain the company will soon release an improved version of iTV, said an analyst Thursday.
Piper Jaffray analyst Gene Munster, in a note issued a few days ahead of the computer and iPod maker's Macworld Expo, said Apple "has not missed the boat" when it comes to music-enabled mobile phones.
"Apple waited several years to enter the MP3 market, we believe the company is well-positioned to enter the phone market now that early music-enabled handsets have tested the waters," Munster wrote in a note to investors.
Macworld, Apple's annual exposition begins on Jan. 9. It is held in San Francisco.
The analyst, who rated the certainty of several Apple product rumors on a scale of 1 to 10, gave a score of 7 to the company's rumored 6th-generation iPod with a wide screen and touch-screen capability, for release in the next 6 to 12 months.
"We believe that the new iPod will be a significant improvement to the 5th generation iPod, as the device becomes more video-centric," he wrote.
Munster, who rates the company "Outperform," said there is a 10 out of 10 chance Apple will release iTV, at Macworld, with "some improvements from its September debut." ITV, which will retail for $299, is a compact set-top box that will allow consumers to wirelessly send movies and other digital content stored on a computer to a TV set.
The analyst gave a score of 6 -- likely in the next 6 to 12 months -- to word that the iPhone will be available from multiple carriers, and not just Cingular as some have rumored.
"We believe Apple will target as broad an audience as possible with the iPhone. Accordingly, the company will likely sell the handset through most or all of the top wireless service providers (Verizon, Sprint, Cingular and T-Mobile in the U.S.)," the analyst wrote. That said, he added that "it is possible that Cingular could obtain exclusive vending rights for a limited time."
Rumors around the iPhone have been floating for years. Apple, the analyst noted, registered the domain name iPhone.org in 1999.
Apple's shares were up $1.11 to $84.91 in recent trading on the Nasdaq Stock Market.
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