NeoMedia Licenses Mobile Barcode Patents to Tyson Foods
Boulder, CO, July 11, 2013 – NeoMedia Technologies, Inc. (OTC BB: NEOM), pioneers in the mobile barcode industry, today announced that it has granted Tyson Foods, Inc. (NYSE: TSN) a worldwide, non-exclusive license to NeoMedia’s patents related to mobile barcode scanning technology. NeoMedia’s growing Intellectual Property (IP) portfolio encompasses many mobile barcode implementations used widely across the industry and NeoMedia has positioned itself as a leader and pioneer in the mobile barcode industry. “This agreement is another step forward in responsibly leveraging intellectual property, as mobile technology plays an increasingly important role across all industries and we appreciate Tyson Food’s leadership in this regard,” said Laura Marriott, CEO of NeoMedia. “Mobile barcode utilization will continue to grow as companies continue to leverage mobile as a key channel to connecting with their consumers.” ~ENDS~ About NeoMedia NeoMedia Technologies, Inc. is the pioneer in 2D mobile barcode technology and infrastructure solutions that enable the mobile barcode ecosystem worldwide. Its solutions have transformed over 35 million mobile devices with cameras across 193 countries into barcode scanners, enabling a range of practical and engaging applications. With its suite of products, services and extensive IP portfolio, NeoMedia is able to offer customers a comprehensive end-to-end mobile barcode solution. NeoMedia’s current customers include international brands, agencies, handset manufacturers and platform providers. The company also has a growing portfolio of patent licensees including Microsoft and Kraft Foods Group, Inc. Learn more at www.neom.com or one of our online destinations: LinkedIn, Twitter, and, Pinterest. About Tyson Foods Tyson Foods, Inc. (NYSE: TSN), founded in 1935 with headquarters in Springdale, Arkansas, is one of the world's largest processors and marketers of chicken, beef and pork, the second-largest food production company in the Fortune 500 and a member of the S&P 500. About Global IP Law Group, LLC Global IP Law Group, LLC is a law firm based in Chicago, Illinois with affiliates in London, Auckland, and Seoul. Global IP assists clients in monetizing patents through sales, licensing, and litigation. The firm advised Nortel Networks through the monetization process of Nortel’s more than 6,000 patents, which culminated in pending sale to a consortium including Apple, Microsoft, RIM, Sony and Ericsson for $4.5 billion. For more information on NeoMedia’s patents, please contact: Alex Debski, Global IP Law Group, LLC, adebski@giplg.com, +1 312 241 1507
For NeoMedia PR inquiries, please contact: Candace Vadnais, +1 303 546 7946, press@neom.com
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