WNBD - Shortsqueeze Play am Ausbrechen! (2)

Gewinner von Übermorgen sein werden!!!!!!!!!!!!!!!!!!!!!

 

 

 

news:Chicago Growth for Winning Colours(R) Multi-Cleaner

New Warehouse Outlet Gives 60 Hrs per Week Access to Over 1,000 Retailers

BARRIE, ON, Nov 20, 2006 (MARKET WIRE via COMTEX) -- Winning Brands Corporation (PINKSHEETS: WNBD) www.WinningBrands.ca announces that Winning Colours(R) Multi-Cleaner is being listed immediately by B.E. Atlas Company of Chicago, a group servicing over 1,000 retail store accounts in the Chicagoland area with its 110,000 sq. ft. hardware warehousing and wholesale operation.

The listing provides Winning Colours(R) Multi-Cleaner with a key warehousing, logistics and sales platform to service independent retailers in America's second largest urban market. B.E. Atlas services over 1,000 accounts regularly. This makes it practical for the first time that Winning Colours(R) Multi-Cleaner becomes available to consumers across all of metropolitan Chicago. The listing is effective now and the roll-out will begin immediately, working its way through Atlas' participating store accounts during 2007. The population of the greater Chicago metropolitan area is over 9 million people encompassing 15 counties in Illinois, Indiana and Wisconsin. This development follows an early Winning Colours(R) Multi-Cleaner listing by a regional group of 9 Ace Hardware stores on the outskirts of the city. Atlas will reach more than 100 times that number of stores.

Winning Brands' Account Manager for B.E. Atlas, Brad Hansen, reports that this is only the first of the Pro Group distribution partners in the USA to act on the recent decision by Pro Group to provide Winning Colours(R) Multi-Cleaner with group vendor status nationally. "The word is getting out and distributors are taking notice on behalf of their retailers," says Hansen. He adds that, "B.E. Atlas is making sure that their retail accounts have the important new products early -- Winning Colours(R) Multi-Cleaner is a natural fit."

Winning Colours(R) Multi-Cleaner is an environmentally responsible clean-up solution that has come to the attention of professionals in the Paint and Home Improvement industry because of the product's ability to convert most oil-based and other complex stains into simple clean-up with plain water instead of harsh chemicals. The appeal of Winning Colours(R) Multi-Cleaner is not just its technical performance but also its kindness to skin -- a feature increasingly important to consumers and retailers.

Winning Brands' CEO Eric Lehner states that these are still the early days in the emergence of the company and its products. "The systematic method of this development is the message," says Lehner. "We don't like a 'flash in the pan' approach to building a business -- steady hard work and consistent progress is more authentic and will deliver great shareholder value over the long term," he concludes.

Winning Brands Corporation manufactures Winning Colours(R) Multi-Cleaner in North America for domestic and export needs. The company's mission is to replace hazardous chemicals in widespread use with safer alternatives. The company's product range includes consumer and industrial versions of Winning Colours(R) Multi-Cleaner as well as Solvent Free Solutions(TM) alternatives to toxic Dry Cleaning solvents and other environmental cleaning solutions.

Winning Colors is a Registered Trademark of Niagara Mist Marketing Ltd and used under licence. Certain statements in this press release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Winning Brands Corporation (the Company) to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; and (iii) competitive factors and developments beyond the Company's control.

Contact Information:
Rhonda Windsor
Vice-President
Winning Brands Corporation
(905) 898-0918

11 Victoria Street, Suite 220A
Barrie, Ontario, Canada L4N 6T3
Tel (705) 737-4062
Fax (705) 737-9793
www.WinningBrands.ca  

da steig ich doch mal ein. ;)  

wer da heute morgen über 7 Eurocent (!) pro Aktie in FFM bezahlt hat. Sind ja nur 50 % über Pari bei Handelsstart (gut, das konnte man nicht wissen) und weit über das Doppelte vom Handelsschluß Freitag gewesen... Leute gibts!

Schade, dass ich um seit ein Uhr nicht mehr am PC sein konnte; da hätte ich alle Stücke verkauft.  

das wir hier einen OTC mal anderst heranwachsen
sehen werden!

Yeeeeeeeeeeeeeeeeeep

weitermachen

und

 

vieleicht hilfts ja

für eine zweite PLYCF  (1500%)

 

Winning Colours(R) Multi-Cleaner Arrives in the Carolinas

Largest Independent Distributor in the Region Joins Winning Brands Network

<!--BSHSTARTBODY-->BARRIE, ON -- (MARKET WIRE) -- November 21, 2006 -- Winning Brands Corporation (PINKSHEETS: WNBD) www.WinningBrands.ca announces that Winning Colours® Multi-Cleaner is being introduced to consumers and hardware retailers in the Carolinas by Monroe Hardware of Monroe, North Carolina. Monroe was founded in 1886 and is widely considered to have deep roots in the region. Monroe Hardware will be able to service retailers throughout the Carolinas from its 200,000 sq. ft. warehousing facility in Monroe.

This is Winning Brands' first South Eastern wholesale listing and provides Winning Colours® Multi-Cleaner with an additional warehousing, logistics and sales platform to service independent retailers in America's various regional markets. Days earlier a similar arrangement was announced with B.E. Atlas in Chicago. Winning Brands is in the initial phase of its business plan, introducing distributors of various kinds to Winning Colours® Multi-Cleaner in 2006 and early 2007 to carry out testing of the product and receive training in preparation for distribution to their retailers. The value-added approach of servicing independent retailers through distributors is considered by Winning Brands' management to be the basis of stable long term relationships throughout its markets geographically and demographically. This is instead of by-passing distributors to service retail accounts directly. The listing with Monroe is effective immediately.

Winning Brands' Sales Manager Lorne Kelly feels that America is starting to appreciate the benefits of Winning Colours® Multi-Cleaner in a number of markets. "When you have 1,000 cleaning uses in a single convenient solution, every home is a candidate for Winning Colours®," says Kelly. "Monroe Hardware is showing its leadership position by bringing Winning Colours® Multi-Cleaner in early to its region, ahead of others," he adds.

Winning Brands' CEO Eric Lehner considers it a good time to be launching environmentally responsible products. "Our company's view is that Climate Change is a real phenomenon, and that it's going to get worse before it gets better. All ecological inputs have to be considered carefully -- the environment is going to be under a lot of stress during the era of Climate Change," says Lehner, adding "We designed Winning Colours® to be as strong as a solvent, but benign in the environment where all chemicals end up." He concluded that "...our distributors and retailers are distinguishing themselves with a new solution to deal with traditional cleaning problems. That means clean with a clear conscience."

Winning Colours® Multi-Cleaner is an environmentally responsible clean-up solution that has come to the attention of professionals in the Paint and Home Improvement industry because of the product's ability to convert most oil-based and other complex stains into simple clean-up with plain water instead of harsh chemicals. The appeal of Winning Colours® Multi-Cleaner is not just its technical performance but also its kindness to skin -- a feature increasingly important to consumers and retailers. Winning Brands Corporation manufactures Winning Colours® Multi-Cleaner in North America for domestic and export needs. The company's mission is to replace hazardous chemicals in widespread use with safer alternatives. The company's product range includes consumer and industrial versions of Winning Colours® Multi-Cleaner as well as Solvent Free Solutions™ alternatives to toxic Dry Cleaning solvents and other environmental cleaning solutions.

Winning Colors is a Registered Trademark of Niagara Mist Marketing Ltd and used under licence. Certain statements in this press release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Winning Brands Corporation (the Company) to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; and (iii) competitive factors and developments beyond the Company's control.

Release Nbr: 26

---

Contact Information:Rhonda WindsorVice-PresidentWinning Brands Corporation(905) 898-264611 Victoria Street, Suite 220ABarrie, Ontario, CanadaL4N 6T3Tel (705) 737-4062Fax(705) 737-9793www.WinningBrands.caSOURCE:  Winning Brands Corporation  

 

 

Ausbruch nicht verpassen!

 

und

 

vieleicht hilfts ja

für eine zweite PLYCF  (1500%)

 

Kurzfassung Winning Brands ist ein im Nov.05 in Kanada gegründetes Unternehmen im Sanitärbereich. Die haben biologisch abbaubare und umweltverträgliche Mittelchen entwickelt, die sowas wie Fäkalien und andere Unanehmlichkeiten - überspitzt gesagt - "in Luft auflösen"! Börsenstart bei 80 Cent, dann kam im April der Merger mit der "Soup Company" - seitdem ist der Kurs bei durchweg postivem Newsflow bis auf das heutige abgesackt!!!Nach eigener Aussage befindet sich das Unternehmen in der ersten von sechs "Business-Phasen". In der jetzigen ersten soll das operative Geschäft mit diversen Akquisitionen hochgezogen werden, der Verkauf der Produkte steht noch gar nicht so im Fokus. Trotzdem findet er bereits statt!!Spekulativ interessant wird alles dadurch, dass bisher praktisch keine konkreten Financials existieren, weil man sich eben erst im ersten Fiskaljahr überhaupt befindet.Die ersten Financials sind für Ende diesen Jahres angekündigt.Und da könnte es eine Riesenüberraschung geben, wenn sich die bisher an Land gezogenen Aufträge plötzlich auch in konkreten Zahlen niederschlagen.  

WINNING

Der Kurs ist seit dem Merger mit der Niagara Mist Marketing Ltd of St. Catharines, Ontario ( The Soap Factory, a environmental cleaning products company. The Soap Factory manufactures environmentally progressive cleaning solutions and is preparing to launch a new range of solutions to key markets.) im April diesen Jahres so abgestürzt.

Seither sind 170 Millionen der 220 Millionen outstanding shares für den Handel gesperrt - Handel kann derzeit also nur mit den restlichen 50 Millionen stattfinden - und die sind mehrheitlich geshortet (s. einige Postings weiter oben!!!!)

Soll heißen, es ist hier sehr wahrscheinlich, dass WNBD durch die MM`s leerverkauft und so der Kurs nach unten gedrückt wurde. Wenn jetzt das Handelsvolumen zunimmt und jeder seine einmal erworbenen Aktien hält (d.H. zu x-fach höheren Kurswert wieder zum Verkauf einstellt), erhöht das den Rückkaufsdruck der MM`s, die ihre spekulativ geborgten shares dann bei steigenden Kursen zurückkaufen müssen (so zumindest die Theorie!!!)

Aber die Chance besteht!!!

Deshalb: besser die Chance nutzen, von Anfang an dabei zu sein, als nur die letzten 10% von einer 1000er-Story mitzunehmen!!!  

50 million shares frei Handelbar

Are the primary shareholders 144 Stockholders? What % of the stock is held by insiders and institutions? How many shares are in the float?

A: As at October 31, 2006 approximately 75% of the issued and outstanding shares are restricted from trading under “144” provisions. These restrictions expire automatically approximately in the 1st Qtr 2008. There are SEC (Securities & Exchange Commission) provisions which may permit some of the restricted shares to be released from restriction in 2007. Any 2007 shares coming out of restriction will remain subject to a constraint on the rate at which they may be sold; approximately 1% of the issued and outstanding every 90 days from the date on which the restriction lift is granted. This 75% consists of founding shareholders, employees and persons who are involved with the forward movement of the company toward its goals. They may technically be insiders depending upon their relationship to information at any point in time. These are factors that change with individual circumstances. The estimation of a float, ie the number of free trading shares available for purchase and sale at any given time is an approximation only. As at October 31, 2006 this figure may be approximately 50 million shares, of the approximately 220 million shares issued and outstanding.



http://www.winningbrandscorporation.com/investors.htm

 

 

http://www.winningbrandscorporation.com/investors.htm

meine zwei lieblings auszüge
Over the long term, if the Winning Brand Corporation establishes itself as a brand Portfolio in the international markets that WBC is targeting, then it may be possible at a P/E Ratio of 25:1 to achieve share price targets of U.S. $2.50 per share for every $100 Million in sales. This assumes that the issued and outstanding share count is 250 Million, the company is profitable and planned structures are in place. A pro-rata variation of the formula that has been applied to these variables may be necessary over time to accommodate adjusted factors. Therefore, if the company succeeds, then there is substantial upward potential for the shares from the current start-up trading range.
--------------------------------------------------
Q: With huge successful firms in your sector whose sales are in the tens of billions of dallars annually, like Procter & Gamble, Unilever and Colgate to name only a few, how will Winning Brands compete? Can’t they simply “squash” you?

Q: Mit riesigen erfolgreichen Firmen in Ihrem Sektor, deren Verkäufe in den zehnen von Milliarden von dallars jährlich sind, mögen Sie Procter & Risiko Unilever und Colgate, um nur einige zu benennen, wie konkurrieren gewinnende Marken? Können sie einfach Sie "nicht vom Tisch fegen"?

 

 

 

einst gab es einen mann, der hat eine braune brühe verkauft. seinen kunden auf rummelplätzen hat es geschmeckt und die wirkung war nicht verkehrt. dann kam ein investor und hat die sache unter die lupe genommen. heute trinken wir den scheiß ständig

POTENTIAL ohne Ende in jeder Hinsicht

noch ein  WINNIG Sound
www.winningcolours.com

 

 

Winning Brands Corporation (WBC) ist eine kürzlich Aktiengesellschaft, und ist noch offiziell ein Nichtberichtender Aussteller. Jedoch hat die Gesellschaft freiwillig Rechnungskontrolle seiner ersten jährlichen Ergebnisse durch US-amerikanische durch den PCAOB akkreditierte Wirtschaftsprüfer (Aktiengesellschaft-Kontoversehen-Ausschuss) angefangen. Die Gesellschaft nimmt den Anfang der regelmäßigen Enthüllung am Ende von 2006 ins Visier.

warum will eine  Fa. freiwillig seine Financials vorlegen

, wenn sie es garnicht müssen ?
da müßte doch jedem ein licht aufgehen ,oder?

weitermachen

und

 

vieleicht hilfts ja

 

 

die Phantasie wird WINNING Flügel verleihen
und
dann auch hoffentlich fakten

WINNIG hat alles dazu,was ein
Reinrassiger Ten Bagger enstehn läßt


und nicht Pusher sagen


Beruht alles auf meiner Erfahrung mit diesen Werten
und ist nur meine Bescheidene Meinung  

Wetten werden keine engegengenommen

da es egal ist
Hauptsache es Funtzt da richtig bei beiden

Grins  

0,036

weitermachen

und

 

vieleicht hilfts ja

 

winning brands produziert nicht selbst, sondern ist ein reines handelsunternehmen im reinigungsmittel-sektor.

hier noch einmal ein gestriger dialog zu winning brands aus diesem thread zum geschäftsmodell, zur vision des unternehmens:

staub: frei übersetzt aus der pr-information:

"Die Produktpalette der Gesellschaft umfasst Endverbraucher- und Industrie-Versionen von Winning Colours Multi-Cleaner, alternative Produkte zu toxischen, chemischen Lösungsmitteln sowie weitere umweltschonende Reinigungsmittel-Lösungen."

industrie-versionen, wohlgemerkt!!!

der verkauf erfolgt demnach also nicht nur in heimwerker- und supermärkten an private endkunden, sondern möglicherweise auch über den großhandel an industriekunden, wenn ich das richtig interpretiere.

pmg: Die Industrie-Versionen sind ok, um im Einkauf economies of scale zu haben. Aber was ich wirklich hoch interessant finde ist Folgendes: ich dachte am Anfang, das sei ein Fake, weil ich die Produktion nicht gefunden habe. Die Lösung: sie haben auch gar keine, sie managen nur die Marke und den Vertrieb. Das ist genial, damit kommen sie durch! Offensichtlich bekommen sie die Distribution ja wirklich gebacken und das ist ja die Crux an der Sache. Damit wird sogar der Business Plan, der sich ja leicht naiv liest realistisch. Insofern war Dein Vergleich mit Coca Cola gut gewählt. Das Geschäftsmodell ist ganz ähnlich.

staub: gut! sehr gut! handelsmarkensystem. deshalb auch irgendwo der vergleich mit procter & gamble oder unilever. ein namenloser hersteller produziert und liefert an winning brands (=marken) und die übernehmen das marketing und die distribution. und ich kann mir gut vorstellen, wer am absatz unterm strich mehr verdient! die großen retailer und winning brands jedenfalls mehr als der produzent/lieferant.

also ist geplant, mit den gewinnen weitere "winning brands" für den "environmental" (=umweltfreundlichen) reinigungsmittelmarkt ins Portfolio aufzunehmen und so zu expandieren. das mittelchen "winning colours" ist dann nur der anfang. und die amis stehen immer mehr auf "environmental products". das ist wie bei uns das "bio"-label. in etwa so könnte das geschäftsmodell funktionieren.

auf jedenfall ein investment. 0,026€ oder 0,038€ ist völlig egal. wer vor den zahlen verkauft, ist selber schuld..

pmg: Noch besser: sie können auf diese Weise ihren Expansionskurs tatsächlich fahren, weil es Chemiefabriken, die das Zeug mischen und abfüllen wie Sand am Meer gibt. D.h. sie brauchen nur in Marke und Distribution investieren und dafür reichen ihre finanziellen Mittel vermutlich aus.

Die Marke Winning Colors hat Originalität und sie sollen sich mal nicht verzetteln, indem sie x Produkte rausbringen.

Das das Mittel in den Stores gelistet wird, zeigt dass die Amis dem Brand was zutrauen, wahrscheinlich ist das bei denen wirklich noch ne Nische.

Die werden auf diese Weise eine Eigenkapitalrendite zusammenbringen, dass es nur so kracht...

staub: exakt! die produzenten werden bei entsprechender positionierung der marke winning brands schlange stehen, um mit ihren mitteln als winning brand in den vertrieb eingebunden zu werden, dann kommt noch das passende "winning emblem" drauf, und die marketingmaschine angeschmissen, um den kunden den kopf zu "waschen".

pmg: Ja, das entstehende Distributionsnetz ist auch sehr wertvoll. Wenn man ein Produkt bei Home Depot hat, bekommt man ein zweites vergleichsweise leicht rein. Auch dürfte es nun zunehmend leichter für sie werden, in weiteren Regionen in die Regale zu kommen, weil sie schon Referenzkunden haben. Das dürfte auch den Newsflow in den nächsten Wochen erhöhen.  

Press Release Source: Winning Brands Corporation


Val-Test Lists Winning Colours(R) Multi-Cleaner
Tuesday November 28, 9:32 am ET


Buying Group for 100 Distributors Gets Set to Roll


BARRIE, ON--(MARKET WIRE)--Nov 28, 2006 -- Winning Brands Corporation (Other OTC:WNBD.PK - News) www.WinningBrands.ca announces that Winning Colours® Multi-Cleaner is being listed by Val-Test Distributors Inc. This will give Val-Test's 100 associated distributors access to Winning Colours® for roll-out in 2007. Val-Test combines the volume and efforts of its distributor members into collective units of buying and selling influence. It does this to streamline communications between the parties for stronger business relationships. Through this system, products which are listed by Val-Test have the potential of reaching more than 10,000 retail locations in the USA in every State. With over 40 years experience, Val-Test has shown that it knows how to get good new products to stores in the sectors targeted by Winning Colours® Multi-Cleaner.
ADVERTISEMENT


Winning Brands' Sales Manager Lorne Kelly indicates that the decision by Val-Test to list Winning Colours® Multi-Cleaner is important to thousands of retailers in communities that are smaller too, not merely in the major markets. "People in America lead varied lives with a broad range of lifestyles," says Kelly. "Val-Test performs an important service to support this diversity by working with a large number of distributors reaching specialized sectors -- possibly the largest cross section in the industry."

Winning Brands CEO Eric Lehner notes that with this listing, Winning Colours® will accelerate its reach into the Marine Sector too. "Marinas and boaters are more aware than ever of the impact on water quality of responsible choices," says Lehner. "Val-Test is contributing to the goal of a cleaner world by providing ecological options and alternatives for their member distributors and retailers," he concludes. Winning Brands' Mission Statement is to replace hazardous chemicals in widespread use with safer alternatives.

Winning Colours® Multi-Cleaner is an environmentally responsible clean-up solution that has come to the attention of professionals in the Paint, Marine, Pet care and other industries because of the product's ability to convert many complex stains into simple clean-up with plain water instead of harsh chemicals. The appeal of Winning Colours® Multi-Cleaner is not just its technical performance but also its kindness to skin -- a feature increasingly important to consumers and retailers.

Winning Brands Corporation manufactures Winning Colours® Multi-Cleaner in North America for domestic and export needs. The company's product range includes consumer and industrial versions of Winning Colours® Multi-Cleaner as well as Solvent Free Solutions(TM) alternatives to toxic Dry Cleaning solvents and other environmental cleaning solutions.

Winning Colors is a Registered Trademark of Niagara Mist Marketing Ltd and used under licence. Certain statements in this press release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Winning Brands Corporation (the Company) to be materially different from those expressed or implied by such forward-looking statements. The Company's Future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; and (iii) competitive factors and developments beyond the Company's control. Release Nbr:27



Contact:
Contact Information:
Rhonda Windsor
Vice-President
Winning Brands Corporation
(905) 898-0918
11 Victoria Street, Suite 220A
Barrie, Ontario, Canada L4N 6T3
Tel (705) 737-4062
Fax (705) 737-9793
http://www.WinningBrands.ca



http://biz.yahoo.com/iw/061128/0188845.html  

langsam gehen sie an die Öffentlichkeit HAMMER-PRODUKT anschauen

www.smallcapengine.com

http://www.smallcapengine.com/video.aspx?id=video_20061129201055.flv

deutlich zu sehen MIELE mit von der Party!!!!!!!!!!!!!!!!!!!!!!!!!!

usw

 

 

Existenzbeweis
ist doch alles(und mehr) schön zu sehen
was vermutet wurde
Mir gefällt es auch wenn keine nackte Weiber
bei dem Video mitspielen

www.smallcapengine.com

http://www.smallcapengine.com/video.aspx?id=video_2006112920…

Eric Lehrer Interview Audio
http://www.youdoitdata.net/audio1.htm
TV Interview
http://youdoitdata.net/video2.htm

hier noch mein Lieblings Song
http://www.winningcolours.com/

Ach ja
was ihr bei den Miele automatenen seht

Die Produkte alles WINNING

Prepared by: The Soap Factory

http://www.winningcolours.com/msds2.htm

weitermachen

und


vieleicht hilfts ja

 

Ich denke schon. Hoffentlich bricht die 2 Centmarke nicht. Sonst ist der Ofen aus.  

Was meint ihr, lohnt es noch da einzusteigen?  

Eco Sector: A Challenge to World Investment Industry
Market Wire - January 31, 2007 11:11 AM ET



Related Quotes
    Symbol§ Last Chg
      WNBD     Trade     0.013    +0.001§
Quotes delayed at least 15 minutes


Winning Brands Corporation CEO Eric Lehner (PINKSHEETS: WNBD) (www.WinningBrands.ca) has invited and challenges the world's investment community to share responsibility for dealing with mounting global environmental problems. On the eve of the release in Paris of the IPCC (International Panel on Climate Change) latest report on February 2nd Lehner encourages the international investment community to recognize that money managers have become the most powerful agent for positive change in the world. In excerpts of an interview granted by Lehner in an upcoming trade publication to be published in February he sets out the practical steps which private & institutional investors can take immediately, together with the governments that regulate them.

At the heart of these recommendations is the recognition by individuals and institutions involved in investment that they more than anybody can determine which worthwhile projects lead to breakthrough applications in the global economy and security. With severe dislocations and adjustments of a global scale predicted to arise from global climate change, Lehner feels that the gatekeepers of investment should reflect deeply upon the power of their purse. "The investment community can take a leadership role in this pivotal moment in human history by making the environment a 'mainstream' area once and for all. From now on, every investor, every investment banker, every fund manager and the entire body of the sophisticated international money management system should make a company's environmental positioning the starting point, not merely a nice fluffy afterthought," says Lehner.

He adds, "The paradox is that environmental industries are often the least sophisticated financially. They are usually started by people who care, but with ideas that are much better than the meagre capitalization they work with. The definition of environmental needs to start including all businesses and industries that foster ecological sustainability through the avoidance of pollution as well as supporting social cohesion in the political sense. Whether it's bio-dynamic organic farming in matters of agriculture, ending urban sprawl in real estate development, or any of the vast array of creative solutions that are languishing in the hands of underfinanced eco companies and inventors -- the investment community is the singularly vital catalyst to implementing new paradigms." He concludes that the "'Eco Sector' should become a term that is obsolete as soon as possible; climate change is a warning that everything is 'Eco Sector' because everything leaves a footprint -- especially the choices of the investment community of which practices to underwrite."

Winning Brands Corporation mission is to replace hazardous chemicals in widespread use with safer alternatives. Winning Brands' product range includes consumer and industrial versions of Winning Colours(R) Multi-Cleaner as well as Solvent Free Solutions(TM) alternatives to toxic Dry Cleaning solvents and other environmental cleaning solutions.