DinoA211
: Because for the past 7 years NeoMedia has never ev
Because for the past 7 years NeoMedia has never ever been in the unequivocal dominate position that is has been right now - let alone in its entire history! It quite literally sits on the launch platform with its thrusters being feuled to capacity by NeuStar, a multi-billion dollar international mobile telecommunications company whose reach is far and wide, and who has direct contact with over 700 of the worlds largest carriers for gateway clearance and backend processing of all SMS text messaging - the same gateway pipeline which will soon decipher and clear all mobile barcode click-thru URL querries.
Couple that with a win, settlement or court mandated injunction against ScanBuy, and the muzzle will come off via NeoMedia's new Media Relations team Kiersten Williams Consultants and TriMedia.
Additionally, you have Laura Marriott who has been absolutely hidden behind MMA's veil of secrecy regarding their involvement with NeuStar and the backend logfile op's. No need to promo MMA, as we all know too well just how very large and important this piece is to the over PWC ecosystem puzzle. The MMA is the glue which holds it all together, in addition to the standards bodies OMA, GSMA, CTIA, GS1 and MC2 - of which we will continue to hear more about standards consolidation and elimination of industry fragmentation.
Next you have all the majors (Brands that is) who have been working directly with NeoMedia for month after month and some for years now who will be footing the bill for all backend mobile web content and the sales channel pipeline directly from their URL via NeuStar's backend Clearing House (soon tobe officially endorsed by CTIA) to your personal web-enabled smart phone...such as Bertelsmann AG Worldwide Media - the 1st largest intl. Ad Agency worldwide, WPP - the 2nd largest Ad Agency worldwide, Euro RSCG Worldwide - the world's 5th largest global Ad Agency network w/ over 233 offices across the globe, Arnold Worldwide - owned by the French advertising and communications holding company Havas - the worlds 6th largest Ad Agency worldwide and finally Rezonanze - with a deep, explosive and compelling reach throughout Asia.
Finally you have he infamous Change in Conrol scenario of which speculatio runs high regardig Argo Capital's recent departure and the following events leading up to NeoMedia's quiet but breathtaking 12 point in-play ascent from the ashes:
1.) Full disposal of Maxicode and PDF417 legacy software products 2.) Formal notice by insiders to SEC of their acquisition of the 'Change in Control' options 3.) Salaries/fees of employees/directors to revert to former $ amounts upon a 'Change in Control' of the company 4.) Mass ROF off most all employees 5.) Indemnification of YA of all past transgressions by NeoMedia 6.) Free-up of IP default 7.) YA's elimination of 400-Mil. warrants 8.) 3rd $4-Mil. tranche elimination and subsequent bridge loans on the heels of PTO 048 patent validadtion 9.) No warrants included in all recent debentures 10.) Glaring T&C in IM's contract to earn up to $5-Mil. for NeoMedia sale at $200-Mil. target 11.) Gavitec AG incorporated into NeoMedia - as NeoMedia Europe. 12.) Thorough cleaning of the books
October and 4Q09 is going to be the Real Deal when NeoMedia finally turnes the mobile marketing world upside down and on its head...of that I assure you!
DinoA211
: Neustar Partners with NeoMedia on Barcodes
Neustar Partners with NeoMedia on Barcodes By Andrew Berg Wednesday, October 7, 2009
Neustar yesterday announced an agreement with NeoMedia Technologies to have Neustar act as the exclusive patent licensing agent in the United States for NeoMedia's intellectual property for two-dimensional (2D) barcodes. The agreement creates a "one stop shop" for consumer brands to use barcodes to deliver rich media and services to mobile consumers.
The combination of Neustar's central registry services and NeoMedia's barcode technology could ease some of the fragmentation surrounding mobile advertising, allowing brands to offer barcode marketing to consumers regardless of which mobile service provider or barcode reading software a consumer's mobile device uses.
Diane Strahan, vice president of Nuestar's mobile marketing division, said that barcodes offer brands the ability to offer hyper-targeted experiences to mobile consumers, beyond simply taking them to a general Web site.
"A barcode takes the consumer to exactly the experience the advertiser wants the consumer to go to," Strahan said, adding that the days of being sent to WAP sites are over.
Strahan was quick to point out that barcodes need to be done right from the start. She said that going forward, the technology needs to be not only ubiquitous but consistently reliable.
"The consumer needs to know it's going work and that they're going to safely arrive at their destination. Technologically, we've already proven that's possible," Strahan said.
NeoMedia Technologies, the global leader in mobile barcode scanning solutions, and philipp, an Austrian-based mobile solutions and services company, were selected by Klambt Media Group, to provide 2D barcode services for a contest launched last month in Germany's The Star, Style and In magazines.
Readers were encouraged to text NEO via SMS, which linked them to the NeoReader download site. Once the NeoReader code scanning software was installed on their device, readers can scan the Data Matrix code, which connected them to mobile content and entered them into a raffle.
Diamondback
: Das muss ich euch noch reindrücken....;-)
NeoMedia Technologies, the global leader in mobile barcode scanning solutions, and philipp, an Austrian-based mobile solutions and services company, were selected by Klambt Media Group, to provide 2D barcode services for a contest launched last month in Germany's The Star, Style and In magazines.
Readers were encouraged to text NEO via SMS, which linked them to the NeoReader download site. Once the NeoReader code scanning software was installed on their device, readers can scan the Data Matrix code, which connected them to mobile content and entered them into a raffle.
ist Vorsicht geboten....... Ich würde erstmal den Oktober abwarten ........ Bis die ganzen Briefing durch sind...................... Und dann nochmal das ganze abwägen und warten wie der Markt reagiert
----------- Ein Analyst ist ein Experte, der morgen wissen wird, wieso die Dinge, die er gestern prognostiziert hat, heute nicht eintreffen.
am surprised to see this in the USA already….since we are so far behind Europe & Japan with 2D Code scanning being popular.
I believe both Europe and the USA will rapidly catch up to Japan and 2D Codes scanning will be a CROSS-MEDIA Communications Bridge becoming more popular than Texting and far more empowering to a wider Demographics.
Thread abonnieren
